Archive for the 'Audi Sport' Category

Audi Encounter magazine wins gold in the Best of Corporate Publishing Award


  • First place for “Encounter – the Audi Technology Magazine” in the “B2C Automotive” section
  • Jury: “Outstanding reporting and consistent pictorial language.”
  • Audi’s Annual Report app takes first place in the category “Specials and Annuals (Digital Company Reports)”

Two gold awards and seven more nominations demonstrate the outstanding quality of Audi publications. In addition to the Encounter magazine, the app for Audi’s Annual Report also took first place amongst 700 submissions.

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Audi starts second half of DTM season with big aims


  • Sights set on clinching first win of the season at Spielberg (Austria)
  • Audi driver Mattias Ekström in striking distance of top of the standings
  • Dieter Gass, Head of DTM: “In good position to attack”

In the DTM, Spielberg stands for thrilling races and enthusiastic fans in a beautiful setting. Next weekend (August 1 to 3) the circuit in Styria is to become the venue of the Audi squad’s first victory this season. Motorsport fans will get to watch the qualifying session on Saturday on prime time: ARD will start to broadcast live from Austria at 18.00 (CEST).

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Race car on the road – “Welcome back”

[Words: Audi DeutschlandVideo: Audi Deutschland]

Porsche returns to the 24h of Le Mans: a very good reason for Audi to pay them a visit with the Audi R18 e-tron quattro and to welcome them in their very own way.

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World Rally Champion in Audi R8 LMS ultra


  • Sébastien Ogier swaps rally car for circuit race car
  • Markus Winkelhock as team-mate in ADAC GT Masters
  • Duo to compete for Prosperia C. Abt Racing at Lausitz

The Audi customer sport team Prosperia C. Abt Racing will make for a defining moment in the ADAC GT Masters next weekend. Two World Champions from completely different motorsport disciplines are sharing a 550-hp race car at the Lausitzring – an Audi R8 LMS ultra.

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Audi designs lightest sports prototype in its history


  • Audi R18 e-tron quattro represents multiple optimization of light- weight design
  • Lower weight, higher safety and fuel economy: No Audi Le Mans prototype has ever been as efficient
  • New safety rules increase requirements

Audi had to master a particularly challenging task before the 2014 season. Since the brand entered Le Mans prototype racing in 1999, the safety rules have never been as strict and a race car as complex as this year. At the same time, the car is allowed to be lighter than ever before.

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Audi drivers visit watch partner Oris


  • Guests at head office of Audi Sport’s new ‘Official Watch Partner’
  • A glimpse behind the scenes and autograph session for Oris employees
  • Mike Rockenfeller: “Impressed by precision and high quality”

Audi race drivers as watchmakers: For a day, Marcel Fässler, Nico Müller and Mike Rockenfeller delved into the world of Oris. The company based in Hölstein (Switzerland) will become the new ‘Official Watch Partner’ of Audi Sport at the beginning of this motorsport season and, among other things, be featured with its logo on the mirrors of all eight Audi RS 5 DTM plus the R18 e-tron quattro cars.

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Audi unveils the new R18 e-tron quattro


  • Spectacular drive in public traffic of Le Mans
  • Fresh graphics and more cubic capacity for higher efficiency
  • Concept decision followed extensive testing

Audi began the 2014 WEC season with a spectacular appearance. The new Audi R18 e-tron quattro did not do its initial kilometers at Le Mans on the legendary race track in Western France but in public traffic. Audi factory driver Tom Kristensen, with nine victories under his belt the record holder of the Le Mans 24 Hours, drove the diesel hybrid sports car from the Saint-Julien du Mans cathedral in the city center to the famous race track.

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Audi Sport in 2014 again relies on strong partners in the FIA WEC


  • Audi Sport has gained Aethra and Oris as two new LMP partners
  • Long-standing partnerships to continue this year
  • Dr. Wolfgang Ullrich: “We’re delighted about the internationally renowned partners”

Audi is defending its titles in the FIA World Endurance Championship (WEC) backed by strong partners. Renowned companies with worldwide operations accompany the presence of up to three Audi R18 e- tron quattro in the WEC.

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Audi R18 e-tron quattro at Le Mans on March 25th, 2014


In a unique presentation, Audi will be unveiling the technology, the innovations and the livery of the new Audi R18 e-tron quattro at Le Mans on March 25. Le Mans record winner Tom Kristensen will be driving the LMP1 sports car from the city center to the race track – in keeping with an all-but forgotten tradition of the legendary race dating back to the days when the drivers would travel to the venue in their race cars.  The drive from the Place des Jacobins to the ‘Circuit des 24 Heures’ will start at 13:30. From 12:30, an autograph session with Tom Kristensen and his WEC team-mates will be held at the Place des Jacobins.

Audi reveals new look for DTM Champion


  • Audi RS 5 DTM presented in Schaeffler colors
  • Schedule before 2014 Hockenheim season opener established
  • Mike Rockenfeller: “Can hardly wait for track tests to start”

No other car has shaped the image of the DTM in recent years as much as the yellow-green Audi has. Now, the brand has revealed the livery of the new # 1 Schaeffler Audi RS 5 DTM car in which Champion Mike Rockenfeller is aiming to defend his title.

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